Tag: AEC
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Evolution of Work Environments – AEC Business
Work environments are changing dramatically. In this video Eric Richert, Senior Advisor of Optimaze Inc., explains how we’ve moved from standardized industrial age offices to company towns and collaborative open platforms. The inevitable development is both a threat and an opportunity. We have already seen how old, inflexible office buildings are becoming obsolete and losing value. On the other hand,…
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Visible Experts and AEC: The Impact of High Profile Thought Leaders on Business Development
By: Sylvia Montgomery AEC firms have a distinct advantage when it comes to visibility. A great many other professional services providers have little more than lines of code, spreadsheets, or buried cable to put on display. High visibility projects can translate easily to visible expertise. And getting noticed is good for brand building, especially considering…
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Visible Experts and AEC: The Impact of High Profile Thought Leaders on Business Development
By: Sylvia Montgomery AEC firms have a distinct advantage when it comes to visibility. A great many other professional services providers have little more than lines of code, spreadsheets, or buried cable to put on display. High visibility projects can translate easily to visible expertise. And getting noticed is good for brand building, especially considering…
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B2B Content Marketing Tactics – AEC Business
Content marketing is a recent term, but the concept is age-old. Instead of just pitching your product or services, or creating traditional ads, you provide information that makes your customer more intelligent. Content marketing is perfect for A/E/C business. Buyers need to form a clear picture of their needs, possible solutions, their advantages and disadvantages during the whole…
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Construction Safety Goes 3D – AEC Business
It is a sad fact that so many lives are still being lost in architecture, construction and engineering (ACE) industries all over the world. While fatal accidents were fairly commonplace many years ago they are less so now, but the figures are still alarming. According to Safe Work Australia, between the year 2007 and 2012…